广东快乐十分

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微信朋友圈营销技巧 先做一个不让人反感的人

广东快乐十分  “NIKEYIBUSHANGWEIXIN,DANSHIWEIXINSHANGYOUNIDECHUANSHUO!NIKEYIBUZHONGSHIWEIXIN,DANSHIWEIXINYIJINGSHISHIZAIYINGXIANGNIDEGONGZUO、 SHENGHUOHEJUECE!NIKEYIBUZUOWEIXINYINGXIAO,DANSHINIDEJINGZHENGDUISHOUYIJINGKAISHIZUOLE!”ZHEIDUANHUASHIHENDUOWEIXINYINGXIAORENDEKAICHANGBAI,DAJIAKANDAOZHEIDUANHUAYINGGAIBUMOSHENG,YINWEIZHIYAONISHANGWEIXIN,PENGYOU QUANJIUHUIYOUGEZHONGGEYANGDEYINGXIAOXINXIPUMIANERLAI。BUGUANNIXIBUXIHUAN,WEIXINYINGXIAOQUESHIYIJINGCHENGWEISHISHI,ERQIELAIDENEIMEXUNMENG!

  微信营销包括微信公众号营销和个人微信朋友圈营销。对于企业来讲理想的状态是微信公众号和个人微信朋友圈营销结合起来做,以微信公众号营销为主;对于个人创 业者来讲,以个人微信朋友圈营销为主,公众微信为辅。今天我们主要讨论的微信朋友圈营销,那么微信营销对于企业和个人到底能起到什么作用呢?通常认为有以 下作用:

  1、HUODEHAILIANGYONGHUGUANZHU;

  2、TUISONGSHIYONGXINXIJIGUANGGAO;

广东快乐十分   3、SUODINGJINGZHUNMUBIAOYONGHU;

广东快乐十分   4、ZAIXIANWANCHENGCHANPINXIAOSHOU;

广东快乐十分   5、WEIHULAOKEHU;

广东快乐十分   6、SUZAOQIYELIANGHAOPINPAIJIKOUBEI;

  7、YOUXIAODEWEIJIGONGGUAN。

  WO GERENRENWEIZUIZHUYAOYOULIANGGEZUOYONG:CHUANBOHEZHENGQIAN!WEIXINPENGYOUQUANSHICHUANBOHEYINGXIAODEQUDAO!YIQIEBUYICHUANBOHEZHENGQIANWEIMUDEDEWEIXINYINGXIAODOUSHILANGFEISHIJIAN!CHUANBOZAIQIAN,ZHENGQIANZAIHOU,QIANWANBUNENG JIGONGJINLI!JINNIANNIANCHUWEIXINTUICHUDEPENGYOUQUANPINPAIGUANGGAO(BAOMA、VIVO、KEKOUKELE、YINGFEINIDIDENG)TUISONGJIUSHICHUANBODEYIZHONG,DANSHIGERENRENWEIZHEIZHONGFANGSHISHIHEDAQIYEDAPINPAI,DUIZHONG XIAOQIYEHECHUANGYEQIYEYIYIBUDA!MUQIANZHONGXIAOQIYEHECHUANGYEQIYETONGGUOPENGYOUQUANFAZHANDAILIJIANLIYINGXIAOQUDAODEMOSHISHIBIJIAOKEQUDE!

广东快乐十分   CONG2013NIANKAISHI“WEISHANG”ZHEIGECIYUELAIYUERE,NEISHENMESHIWEISHANGNI?MUQIANYEJIEHEXUESHUJIEDUI“WEISHANG”ZHEIGECIMEIYOUTONGYIDINGLUN。WODELIJIESHI:GUANGYIDEWEISHANGSHITONGGUOSHEHUIHUAMEITIJINGYINGZIJIYEWUDEREN;XIAYIDEWEISHANGZHIDESHITONGGUOWEIXINPENGYOUQUANJINGYINGZIJIYEWUHUOMAIHUODEREN。BENWENSUOZHIDESHIXIAYIDEWEISHANG。

广东快乐十分   WEI SHANGMUQIANDEFAZHANJINGLILEJINGLILEYIXIAJIGEJIEDUAN:DIYIGEJIEDUANSHI2011NIANDAO2012NIANMENGYAQI;DIERGEJIEDUANSHI2013NIANDEFAZHANQI;DISANGEJIEDUANSHI2014NIANDEBAOFAQI。 WOBAZHEIJIGEJIEDUANDEWEISHANGYINGXIAOTEDIANZONGJIEWEI:“PENGYOUQUANBAOLISHUAPINGSHIGAILVYINGXIAO”FANGSHI。BUKEFOURENDESHIZAIZHEIJIGEJIEDUANHENDUOWEISHANGPENGYOUTONGGUOZHEIZHONGYINGXIAOFANGSHIZHENGDAOLEQIAN,YEYOUYIXIEWEISHANG QIYEPINPAICHUXIAN。TONGSHIWOYELEJIEDAOZHEIZHONGBAOLISHUAPINGSHIDEYINGXIAOFANGSHIBEIYUELAIYUEDUODERENFANGAN,SUOYIXIAOGUOHUIYUELAIYUECHA。JUWOLEJIE,MOUJINGYINGHUAZHUANGPINDEWEISHANGPINPAI2014NIANXIABANNIANDEYE JIXIAHUALE40%。

  WORENWEICONG2016NIANKAISHIPENGYOUQUANYINGXIAOSHOUXIANYAOZUOYIGEBURANGRENFANGANDEREN,XIANQUDEPENGYOUQUANFENSIDERENKEHEXINRENYIHOU,ZAIMANMANDAORUYINGXIAO。NEIRU HEZUONI?YAOZUOHAOPENGYOUQUANYINGXIAO,YAOBAZIJIDAZAOCHENGNISUOJINGYINGCHANPINDEMOUYILINGYUZHUANJIA,SHULIZHUANJIAXINGXIANG,DAZAOZHUANJIAYINGXIAO。BIRU:RUGUONISHIJINGYINGMEIRONGHUFUPINDE,NIJIUYINGGAIBAPENGYOUQUAN DAZAOCHENGHUFUZHUANJIADEXINGXIANG;RUGUONISHIJINGYINGNONGCHANPINDE,NIJIUYINGGAIBAPENGYOUQUANDAZAOCHENGJIANKANGYINSHIZHUANJIADEXINGXIANG。

  微信朋友圈打造专家营销有四个步骤:

  DIYIBU,DAZAOPENGYOUQUANZHUANJIAXINGXIANG;

广东快乐十分   DIERBU,FAZHANFENSI;

  DISANBU,ZUOHAONEIRONGYINGXIAO;

  DISIBU,ZUOHAOHUODONGHUDONGYINGXIAO。

  下面我将为大家一一讲解微信朋友圈如何打造专家营销:

广东快乐十分   DIYIBU,RUHEDAZAOPENGYOUQUANZHUANJIAXINGXIANG?

  DAZAOZHUANJIAXINGXIANGSHOUXIANCONGPENGYOUQUANZHENSHIXINGSHEZHIKAISHI:

  1、微信头像要用真实头像,最好是职业照,如果连真实头像都不愿意展示跟别人,容易产生距离感;

  2、微信名字要用真实名字,现在很多人做微商但是连真实名字都不愿意告诉客户,怎么能取得客户的信任;

广东快乐十分   3、WEIXINHAOYUEJIANDANYUEHAO,ZUIHAOLIUWEISHU,HUOSHIBENRENMINGZIDESHOUZIMUJIASHUZIHUOSHISHOUJIHAO。

  4、WEIXINDIQUYILAN,ZUIHAOSHEZHIZHENSHISUOZAIDI,HENDUOZUOWEISHANGDEPENGYOU,BADIZHISHEWEIGUOWAIDEMOUGEDIDIAN,YIKANJIUSHIJIADE;

  5、WEIXINGEXINGQIANMINGYILAN,ZUIHAODEGESHISHI:NIDESHENFEN CHANPINHUOYEWUJIESHAO,BIRUMAIHONGJIUDEKEHUDEGEXINGQIANMINGKEYISHI:HONGJIUZHUANJIAMOUMOU,ZHUANYINGMOUGUOJINKOUHONGJIUPIFAHETUANGOU,JIAYIFABAI。

  6、WEIXINPENGYOUQUANXIANGCEFENGMIANTU,BUYAOFANGCHANPINJIESHAOJIXUANCHUANYU,JINLIANGFANGNENGTIXIANNIZHUANJIASHENFENDEZHAOPIAN。BIRUWODEXIANGCEFENGMIANFANGDESHIGONGSIXINGXIANGZHAOPIAN!

广东快乐十分   ZUOHAOYISHANGLIUGEFANGMIANDESHEZHI,ZAIPENGYOUQUANHUDONG,CAINENGJIFENSICHANSHENGZHENSHIGAN,JINERYOUJIHUICHANSHENGXINREN。

  第二步,如何发展粉丝?

广东快乐十分   DEFENSIZHEDETIANXIA!YAOXIANGZUOHAOWEIXINYINGXIAO,SHOUXIANYAOYOUFENSI,RUGUOMEIYOUZUGOUDUODEFENSIJICHU,CHENGGONGGAILVJIUHUIDI。FENSIJINGJIJICHUSHI:YOUYIDINGFENSIGUIMO,HUDONGPINLVGAO;SHENMESHIFENSI:XIHUANNI、CHUANBONI、ZHICHINI;FENSIJINGJIDEHEXIN:SHANGPINJINGYINGZHUANXIANGYONGHUJINGYING;RUHEHUODEFENSI:

  ZUOJIZHICHANPIN、ZUOJIZHIFUWU、ZUOSHEQUN。MUQIANFAZHANFENSIDEFANGFAZHUYAOYOUYIXIASHISANZHONG:

  (YI)HEZUOHUTUI

  (ER)WEIBOWEIXINDAHAOTUIGUANG

  (SAN)QITAXIANSHANGTUIGUANG

广东快乐十分   (SI)XIAOHAODAIDAHAO

广东快乐十分   (WU)PENGYOUQUANNEIRONGTUIGUANG

广东快乐十分   (LIU)WEIXINQUN

广东快乐十分   (QI)WIFIMIMAYINGXIAOTUIGUANG

广东快乐十分   (BA)XIANXIATUIGUANG

  (JIU)HUODONGTUIGUANG

  (SHI)TOUPIAOTUIGUANG

  (SHIYI)H5HUODONGCHUANBOTUIGUANG

广东快乐十分   (SHIER)RUZHUDISANFANGPINGTAI

  (SHISAN)JIYUSHEJIAOYINGYONGDETUIGUANG

  CICHUBUDUOSHUOLE,YOUGENGDUODEFANGSHIFANGFA……

  第三步,如何做好内容营销?

广东快乐十分   MEITIANWEIXINPENGYOUQUANJIANYIFASHITIAOZUOYOUNEIRONG,YIXIAOSHIYITIAOWEIYI,ZUNXUN343YUANZE,BUYAOJIRENGANJUEPENGYOUQUANJIUSHIZAIZUOSHUAPINGGUANGGAO:

  DAZHONGLEINEIRONG3TIAO(ZENGQIANGYUEDUXING)、KEHUXIHAOLEI4TIAO(ZENGJIAFENSINIANDU)、ZHUANYEZHISHILEI3TIAO(SHULIZHUANJIAXINGXIANGJIANCHANPINTUIGUANG)、DUTEXINGNEIRONG1TIAO

  DISIBU,RUHEZUOHAOHUODONGHUDONGYINGXIAO?

广东快乐十分   MOSHENGFENSIWEISHENMEYAOGUANZHUNIBINGQIEBUQUXIAONI?YIBANSHIJIYUSANGEJIAZHI

  1、XUEXIDEJIAZHI;

  2、ZHANBIANYIDEJIAZHI;

  3、CHUANBODEJIAZHI。

  XUEXIDEJIAZHIKEYIYONGNEIRONGSHIXIAN;ZHANBIANYIDEJIAZHIKEYIYONGYIXIEPENGYOUQUANHUODONGLAISHIXIAN:BIRUDINGQIZAIPENGYOUQUANFASHIYONGPINHUODONG、BIRUDINGQIZAIPENGYOUQUANGAOKEHUSHAISHIYONGCHANPINYOUJIANGHUODONG;CHUANBODEJIAZHIKEYITONGGUOPINGXUANYOUXIUJINGXIAOSHANG、YOUXIUKEHUSHIXIAN。